Sunday, November 28, 2010

RTF Extra Credit Blog

Prior to this class, I had never written a personal blog, or encountered a situation in my academics that had required me to do so. There were many positive aspects I found when using blogging in this course. One of the most important ones was that if I did not fully understand a topic in class, I was able to go into the blog database and search for different student descriptions of what their interpretation of the topic was. The only difficulty I found with the blogs was sometimes uploading pictures and not having the ease of use being there, although this was fixed normally with just trying different formats of uploading or moving the picture around. The most interesting blog prompts were those that required specific examples, for example the long shot, medium shot, and close up. Most students would include media, like pictures or videos, to express these, so they were much more interesting to view and read, rather than ones requiring only pure text. In the future, I would suggest using the blog format assignments in RTF courses because it allows for students to view the explanations of their fellow classmates on several topics, and express their own creativity. The only improvement I would suggest would be to require more forms of media within the blog, such as a video or more pictures, to encourage a larger difference in the responses, and not just classic dictionary definitions.

Yes, you can use my blog in a paper or report.

Sunday, November 21, 2010

RTF 10th Blog Globalization

Globalization is the process in which interconnectedness is increased among nations. This process can effect not only the technology seen in that nation but also the cultures and people present there. There are many good and bad aspects to this idea. For starters, it can help allow greater production to come from the industries in places which would not normally have this opportunity. On the contrary, messing with the cultures in poorer nations could permanently alter traditions there and "westernize" those societies for good. One concept, Hybridization, is also used to spread the theory of globalization. Hybridization is where two previously different cultures come together to form a different style culture. Hybridization is also used to decrease the differences between two cultures. An example of this is through the company Wal-Mart. Although Wal-Mart began in the United States, it has now begun to spread to other countries throughout the world. Although one of the issues that came up was how to make it to where different cultures would be as accepting of Wal-Mart as the United States is. Obviously they cannot purchase all of the same goods nor do they have any need to do so. Wal-Mart began joining with companies in India to insure that they were able to provide the country with the best goods possible, thus creating a Hybridized country, a combination between the Wal-Mart we know, and a Wal-Mart suited for India.

Wal-Mart In India

Sunday, November 7, 2010

Old Spice Advertisements

Advertisements can use many tactics, such as sex appeal, to catch the audiences' attention. Recently, several Old Spice television advertisements caught the attention of the public. In these ads, a very fit, well-dressed man, explains how if your partner uses the product, they will become more like him, or in other words they will treat you better. The man uses several examples, such as taking a boat ride, receiving tickets to "that thing you love" and then those tickets turning straight into diamonds, all of this possible by him using Old Spice body wash. He uses repetition of asking questions comparing your man to himself (when using the product) to successfully advertise it. The information on the video itself, according to Old Spice, says, " We're not saying this body wash will make your man smell into a romantic millionaire jet fighter pilot, but we are insinuating it." Although it isn't as blatant as if the person in the ad was a woman, there is definitely a small amount of sex appeal used in the ad. In the ad, the man never wears a shirt, which allows allows for his extremely fit body to be shown the entire time. Not to mention, he starts the ad with nothing but a towel on, standing next to a still running shower, allowing us to assume he was right in the middle of showering before we "walked in". In fact, if you look at almost any recent Old Spice commercial, none of the main actors have shirts on at all, and each of them has washboard abs to show for it. The sex appeal is shown in each of these through the main actor, but it isn't taken as harshly as it is when the sex appeal deals with a women. In fact, many times when this commercial is mentioned by people I know, they seem to find it more humorous than dealing with sex appeal.

View the ad here.